About Us

Welcome to MAUV APPAREL™ - Where Strength Meets Style | Functional premium gym wear for you | Crafted with you in mind | Accentuating and Enhancing | Enhancing you and your workout!

At MAUV APPAREL™, we believe that every woman deserves to feel empowered, confident, and comfortable in her own skin. Our journey began with a passionate and determined young college entrepreneur, Diana Bella Escobar. As a woman on her own fitness odyssey, Diana faced the challenges of finding premium gym wear that not only reflected her Hispanic heritage but also celebrated the beauty of the hourglass body frame.

Diana's frustration with the lack of representation in the athletic wear industry fueled her entrepreneurial spirit. In 2022, she embarked on a mission to create MAUV APPAREL™, a brand that not only meets the highest standards of quality but also embraces and accentuates the unique curves of the hourglass body shape.

Coming from a Hispanic background, Diana understood the importance of diversity and inclusivity. MAUV APPAREL™ is not just a clothing brand; it's a celebration of individuality, strength, and cultural pride. Our premium gym wear is meticulously designed to cater specifically to the needs of hourglass bodies, ensuring that every piece feels like it was made just for you.

What sets us apart is our commitment to authenticity. We aren't just selling clothes; we're promoting a lifestyle. MAUV APPAREL™ is a reflection of Diana's own fitness journey and the realization that true beauty lies in embracing your unique shape. Our designs are not only functional but also stylish, because we believe that you should never have to compromise on fashion while chasing your fitness goals.

As a brand, we understand that representation matters. That's why MAUV APPAREL™ is dedicated to showcasing the beauty of the hourglass body frame in all its glory. We want every woman to feel seen, heard, and celebrated – no matter her background or body shape.

Join us on this empowering journey. Explore MAUV APPAREL™ and discover a range of premium gym wear that combines functionality, style, and a celebration of your individual beauty.

Because at MAUV APPAREL™, we don't just sell clothes; we inspire confidence, empower strength, and celebrate the beauty of every woman on her unique fitness journey.